DreamNotes™ ·
Before you redesign anything.
Before a redesign, clarify the problem, audience and next action.
Read this DreamNote: Before you redesign anything.The DreamGuild blog
DreamNotes™
Ideas, observations and practical guidance for the next thing you make.
DreamNotes™ ·
A click is not a customer.
Distinguish engagement signals from confirmed customer outcomes.
Read this DreamNote: A click is not a customer.